We worked with Rockstar Australia to create this premium glass bottle packaging for the Australian market. The artwork is printed onto a film that wraps the glass bottle. Guava and guava sugar free are the most popular Rockstar flavours in Australia. We kept cues from the can artwork, stripped back the branding and simplified and modernised the artwork, to make it cleaner and premium. We added subtle energy cues into the background pattern to re-enforce it is an energy drink.
Label Design | Product shots
C. Director: Zach Abell | Snr Designer: Tim Powell
Client: Rockstar | Frucor AU/NZ
Adobe CC Photoshop, Illustrator | Cinema 4D